Coming Soon - Available for Pre-Order Now
To be able to earn a living taking pictures sounds like a great idea, but where do you start? This revised and updated edition of the best-selling handbook is aimed at anyone who wants to be a professional photographer- whether studying to become one, thinking of a change of career or wanting to know how to improve their existing photography business. Packed with words of wisdom and invaluable advice from many leading photographers and commissioners working in all areas of the profession today and contains lots of useful checklists, charts and handy business templates.Updated to take account of changes in the industry, copyright and codes of conduct, and the increasing importance of digital marketing and social media, the book provides fresh insight and inspiration for the budding and established professional.Written from the perspective of a photographer's agent and not one particular photographer, the book offers the perfect viewpoint to honestly assess what works and what doesn't, why some photographers succeed whilst others fail.
About the Author
Lisa Pritchard set up her own agency, LPA, in 2002, which represents both established and emerging photographers and produces photoshoots for leading brands and major advertising campaigns. Lisa offers consultancy sessions to professional and aspiring photographers and a 'Pop up Agent' service for unrepresented photographers.Lisa has judged many international photography competitions and is a popular guest speaker at seminars and universities.